CLASS REPLAY: Escape Real Estate’s Feast-Famine Cycle!

Kevin Shirley, Associate Broker (DC), GRI, ASP, e-PRO

Are you stuck in the “feast or famine” cycle of too much or too little work for your real estate business? The feast or famine cycle is the repeated pattern that many service businesses get stuck in, where you work diligently to secure new business; then, having won that new business, you get busy servicing your clients and then inevitably stop doing the all-important growth-driving sales and marketing activities. And then, as you near settlement on those transactions that have been keeping you busy, you start to panic when you realize that you don’t have any new business in the pipeline. So, you begin to scramble to re-start your lead-generation efforts to get the phone ringing once again.

As a result of the repeated cycle, you stay stuck, unable to actually grow your business. This class will teach you how to work your way out of that trap.